The New York Times acquires gadget recommendation site The Wirecutter

The New York Times merely announced that it has acquired The Wirecutter and its sister publicationThe Sweethome.

The sites were founded by former Gizmodo editor Brian Lam, who The Times says will stay involved in an advisory role. Ben French of The Times Beta development team will serve as interim general manager, while Jacqui Cheng and Christopher Mascari will remain on-board as editor in chief and product director, respectively.

Most TechCrunch readers are probablyfamiliar with The Wirecutter already( especially since we syndicate some of their narratives ), but for those who arent: It offers gadget guidebooks that are focused on helping readers find the best product in a devoted category, whether youre looking for a laptop or a standing desk. The Sweethome does the same thing, but for products around the home.

Were very excited about this acquisition on two fronts, told Mark Thompson, CEO of The New York Times Company, in the acquisition release. Its an impressively running business with a very attractive revenue model and its success is built on the foundation of great, rigorously reported service journalism.

The Times isnt saying anything about the price, except that it was an all-cash bargain, but Recodes Peter Kafka( who broke the news about the acquisition) told The Hour will pay more than $30 million.

Read more:

Leave a Reply